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(Colorado News Connection) Clean-air advocates in Colorado are celebrating new EPA standards, which they believe can play a major role in reducing air pollution impacting national parks and Colorado's Front Range communities.

The rule aims to cut more than seven billion tons of greenhouse gases by requiring carmakers to reduce or eliminate tailpipe pollution.

Travis Madsen, transportation program director for the Southwest Energy Efficiency Project, said the EPA's goals are achievable, because you can drive where you want to go right now using zero-emission technology.

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"Electric vehicles can take us along scenic byways. We've got charging stations between Denver, where I live, and Rocky Mountain National Park. The tools are here now, they're available, they work, they can cut pollution," he said.

The EPA downgraded the Front Range to "severe" for air quality violations in 2022, largely due to ground-level ozone pollution produced by oil and gas operations and tailpipe emissions. The new rule, which applies to passenger cars up to medium-duty vehicles sold between 2027 and 2032, has been embraced by automakers and unions.

The EPA projects that the rule will create $100 billion in benefits each year, including $13 billion in health-care savings due to improved air quality.

Gary Hall, Estes Park mayor, said the air has been so bad lately that it's hard to see the mountains in Rocky Mountain National Park. He says poor air quality - from wildfires linked to climate change, or ground-level ozone - impacts the national park experience for tourists, and many don't return as often.

"And therefore it impacts the economy. My hotel owners suffer, my restaurants suffer, my merchants selling Estes Park t-shirts and taffy suffer," Hall claimed.

The rule gives automakers flexibility on how to cut emissions. Advanced gasoline, plug-in hybrid, and electric are all on the table. But many expect it to spur U.S. manufacturers to catch up with Europe and China in electric vehicle production. Madsen said once you drive off the lot, EVs offer big savings.

"Electric vehicles are simpler, they're easier to maintain. And fuel, if you're charging at home on a residential electricity rate, is equivalent to less than a dollar a gallon of gasoline," he explained.